OMG I’m Gonna Die.
This morning I opened up an email from one of the internet’s most popular medical newsletters.
This famous physician is extremely knowledgeable and influential. He was one of the people who brought EFT, the Emotional Freedom Technique into the mainstream due to his wide readership.
I opened his newsletter because his headline made me feel nervous and I realized that I had to read it.
The headline read:
If You Go To Church, Heed This Warning
Here’s the weird part about my response. I DON’T GO TO CHURCH.
Take a look at a sampling of a few of his recent scary headlines. The corresponding text in his newsletters can be pretty frightening too.
This Supermarket “Health Food” Killed These Baby Rats in Three Weeks
Worse than Bad Advice – This Can Lead to Seizures, Paralysis, Blindness, and Death
The Cancer Time Bomb Sitting in Your Refrigerator – Will You Stop Consuming It?
So why did I feel compelled to go further and open his mail? It certainly wasn’t because I was curious.
It was sheer fear. A worry, panic, stress response. I HAD to read it.
During breakfast, Michael and I were talking about this newsletter. He hates
these newsletters because he feels that the facts are sensationalized for the sole purpose of getting attention and making sales.
He chooses not to welcome this newsletter and it’s negative energy into his inbox. He doesn’t want to react in fear.
While sipping my coffee (probably laden with carcinogins) I started to worry about my recent flu shot and if the Pringles I ate last year were going to kill me. At that moment it occurred to me that I always feel worried about my health after I read his newsletters.
The oldest media trick in the book is to use headlines to create panic and stress and watch the sales go up, Up, and UP!
Look up now at the subject line for this newsletter.
It’s ironic that no matter who we are, and how calm and relaxed we live our life, it’s human nature to respond to these headlines.
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You can let your responses eat you up with worry and stress, or you can intentionally choose new thoughts and feel better.
My upcoming book, Powerful Thinking on Purpose, shows you how easy it is to choose your thoughts wisely, reduce your stress, and feel better.
I love the title, and I’m waiting for a blast of inspiration for a great sub-title.
Any ideas?
Share them below please!
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